What we do

OUR SERVICES

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With a Dynamic Research Approach as a starting point, DLG believes that creative and innovative research thinking can be applied to traditional qualitative and quantitative research.

By understanding the client needs and combining analytical thinking with extensive knowledge of the Hispanic market, DLG matches and executes creative research solutions.


QUALITATIVE RESEARCH

– Traditional Focus Groups
– One-on-One IDI’s
– Triads
– Metaphor Elicitation
– Ethnographies
– Maxi Groups
– Mini Groups
– In-Home interviews
– Cognitive Interview
– Consumer Parties
– Shop-Alongs


QUANTITATIVE RESEARCH

– Telephone surveys
– Tracking Studies
– Awareness and Usage Studies
– Exit Interviews
– Segmentation Studies
– Customer Satisfaction
– Omnibus Studies
– Online Studies
– Perception Analyzer